For a reluctant, hold-your-breath-and-swallow type of shopper, the NPR Book Concierge gives me a reason to look forward to the holidays. It’s become my go-to place for every bibliophile on the Santa list.
Satisfied reading experiences bring good cheer well into the new year.
With the ability to filter titles by categories such as; Book Club, History Lovers, Thrillers, and Graphic Novels the site makes finding what you’re looking for easy. Book descriptions are concise, not more than a few sentences…and I enjoy reading them, often saving titles on other wish lists.
I do frequent the giant South American river online retailer, but I use Smile.Amazon.com to send a portion of the sale to a local nonprofit.
May this pointer make your holiday shopping more efficient and laser targeted.
ScoreIt!™’ uses artificial intelligence, machine learning, and language patterns to evaluate your style.
“Statistical analyses are applied to identify those significant patterns that define one author’s writing style as compared to another…. In broad terms, each submission is evaluated and weighted for its 1) grammatical construction; 2) authorial vocabulary; 3) expressive complexity and 4) use of function words.” – ScoreIt website
After reading Lisa Jackson’s, Something Wicked, noticing uncanny similarities, I started to understand the power of this writing analysis tool.
One of the most difficult tasks for any author / artist / creator is stepping away from the work and giving it a critical product based look.
ScoreIt! removes the guesswork, the emotional attachments, and most importantly, it provides solid leads to viable readers.
Did Haylee and Something Wicked share themes (mystery, real-world setting, romance, and paranormal fantasy)? Yes.
Was the writing style similar? Yes.
Was it an enjoyable read? Yes.
Unexpected was the was the west coast setting. Jackson’s Colony series is set in Oregon, a few hundred miles north of San Francisco and the Sacramento Valley where Haylee’s story takes place.
Aside from writing style, we have first names in common, we’re both dog lovers—Jackson likes pugs; I have big dogs. Hers get more social media exposure than mine. 😉
By matching with Lisa Jackson I can create book marketing campaigns for readers who may welcome my writing style and subject matter.
Hindsight and fresh ‘enchilada’ wrappers open the door to effective paranormal book cover design.
If a writer’s journey begins with an idea and a few words, it concludes with multiple themes stacked like warm blankets atop a winter bed, bound together with colorful character threads. The entire package, encompassing thousands of hours and hundreds and pages is wrapped by a thin layer of decorated cover stock that is supposed to, pictorially, represent the whole ‘enchilada.’
Haylee’s story officially began in the 1980’s with vampire myth research at CSU, Sacramento. It concluded in early spring of 2018 with romance, relationship resolutions, and futuristic environmental concerns.
Looking back, it is interesting to see how Haylee’s ‘enchilada’ wrapping evolved over time.
As the series end approached, considerable attention had to go toward cohesiveness that would communicate the mood, color pallet, tone, and genre reader expectations for both books. This called for a clearing-out of all previous cover art ideas, current market trend research, and starting over with blank screen.
The cover for the first book, Haylee and the Traveler’s Stone, was redesigned to match the second book, Haylee and the Last Traveler. Colors, fonts, and images represent romantic, thriller, and paranormal genres.The image on the left was an iteration or two before the final design. The center image, above, was used extensively on writers forums while work was in progress. It illustrates a sci-fi genre orientation.The image, above, at the left, was used as the print and e-book covers from 2014-2018. The two images on the right were initial experiments with color and layout.
The first book in the series, Haylee and the Traveler’s Stone, was divided into three e-novellas. This marketing strategy was an attempt to attract readers with a quick read and a low cost of entry.
The Traveler’s Stone e-book novella series was a marketing failure. It did not perform as anticipated; what it did do was create reviewer confusion!
Once both Haylee and the Traveler’s Stone and Haylee and the Last Traveler were finished, it was easy to delete those confusing titles from Amazon.
Mood, colors, and fonts specific to the genre should take precedence over too much detail in a cover design. An effective design will appeal to readers, entice them to hit the ‘buy’ button, and accurately represent the contents that the ‘enchilada’ wrapper contains.
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